
WIN THE ULTIMATE FESTIVAL BOOTS
SIGNED BY ALEX JAMES
THE GIVEAWAY
WIN THE ULTIMATE FESTIVAL BOOTS – SIGNED BY ALEX JAMES
To celebrate the 14th edition of The Big Feastival, we’re giving you the chance to win one of two exclusive pairs of our brand-new SL25 boots — including a limited-edition pair signed by Alex James, Blur bassist, Britpop legend, and your festival host.
This year, the UK’s favourite food and music weekender returns to Alex’s farm in the Cotswolds (22–24 August) for a one-of-a-kind celebration of sound, flavour, and summer spirit. The centrepiece? A Britpop Classical performance led by Alex himself, reimagining all the classics from Blur, Oasis, Pulp, and Supergrass with a full live orchestra.
Built for muddy fields and main-stage moments, the SL25 blends sleek Scandinavian design with serious staying power.
“I’ve tested these boots in every field on the farm and a few festivals too – they’ve passed with flying (and slightly muddy) colours.”
— Alex James
Festival tested. Britpop approved. SL25 ready.
Enter now for your chance to win.
GOOD LUCK AND SEE YOU IN THE FIELDS!
HOW TO ENTER?
Submit your name and email before midnight on August 25. Winners will be contacted directly to confirm their shoe size and shipping details.
THE SL25 MODELS
THE STORY
We created the Scandinavian Chelsea boot. The SL25 embodies true minimalistic and functional design, rooted in the pure tradition of Scandinavian living. The SL25 Chelsea boot re-defines all-weather footwear, offering a revolutionary wearing experience that feels like your favorite sneaker.
Our unique blend of Swedish protection and Italian expertise in outsole creates a boot that envelops your feet in cloud-like comfort all-day long.